Urban Echo News 

New campaign launched to raise awareness on rough sleeping and begging in Bradford

A new campaign – commissioned by the Safer and Stronger Communities Partnership and led by local charities – has launched to raise awareness and support for local organisations that help those who are rough sleeping and begging across the Bradford District.

Known as #BradfordCares, the initiative makes it straightforward and convenient to give money, items and time to local charities through a through a new website – www.streetsupport.net/Bradford

The website acts as an online hub where people can find information about all the services available in Bradford, adverts for volunteers and items needed, as well as locally relevant articles that inform people of issues surrounding homelessness in Bradford.

To support and inform the project, research was conducted to better understand the opinions of the public, forum members and those with lived experience. The study gained insight into perceptions of both charity giving and issues surrounding begging and rough sleeping in the Bradford district.

An information campaign launches this week including temporary information placards at traffic light junctions to get people thinking about the issues and how they can help. A new information booklet has been produced for those who need to find help and support, which will be distributed through local organisations and support services.

For anyone wishing to find out more and discuss issues surrounding homelessness in Bradford, an information stall promoting the campaign and engaging people with what local organisations are doing to help will be travelling around the district throughout November and December. Find the team outside Shipley Asda and Saltaire Coop on Thursday 23rd November 11am – 3pm, Keighley Airedale Centre on Thursday 7th December 11am – 3pm, and Bradford Interchange (7.30am – 10.30am) and Bradford Broadway (3pm – 6pm) on Thursday 21st December.

Councillor Abdul Jabar, Executive Member for Neighbourhoods and Community Safety said “The Bradford Cares campaign will put a spotlight on the fantastic work local charities and local authority agencies are doing to support vulnerable individuals in overcoming difficult challenges in their lives, and will hopefully empower people to help.”

Chief Inspector Michael Rutter, West Yorkshire Police said “Bradford Cares is a multi-agency response from organisations across the District to raise awareness of the help, advice and services available to anyone begging or rough sleeping in Bradford. We support this new initiative and encourage the public to give money to local charities who are already working with individuals who require support.”

Visit streetsupport.net/bradford to find out how you can help people who rough sleep and beg.
Follow the campaign on social media with #BradfordCares
Feedback your ideas to help improve the initiative for future campaigns; www.surveymonkey.co.uk/r/ZRBWWXL

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